IMG Fashion and Rightster announce that for the first time, there will be a live stream of every runway show from Mercedes-Benz Fashion Week at Lincoln Center, as well as video on-demand content available for all shows and presentations, for fashion enthusiasts everywhere.
In collaboration with worldwide media content and distribution authority Rightster, this exciting program will make live streams available on newyork.mbfashionweek.com and facebook.com/mbfashionweek, giving fans worldwide a front row seat to fashions most beloved designers’ shows.
The live streams and on-demand videos will also be available to digital media and online publishers at video.mbfashionweek.com, providing a streamlined system to access more content in one portal than ever before. This collaboration adds to the IMG Fashion portfolio of solutions for designers to connect with their consumers around the globe.
“At IMG Fashion, we constantly look to provide innovative solutions for designers to connect with buyers, press and consumers around…
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